How to Create Engaging Content

How to Create Engaging Content

Loveland Chamber of Commerce (map)

The time to spread your marketing messages through online content is NOW. 

No other time in the history of the human race have we been able to share our messages so easily and cost effectively. So the question is what have you been waiting for?

The truest answer for most busy business professionals is that they don’t know what to say or what information would be the most relevant to their audience.  Not to mention the time commitment to create rich content.

While many entrepreneurs and small business owners get slowed down thinking it’s technology that is stopping them from creating the content – more often than not it’s actually that they are stuck on what to say and when.

Cheri Ruskus is going to show you how to move beyond those roadblocks and start becoming a content hero!  For the past 16 years she has been getting her award winning Victory Letter to her tribe of small business owners via email every Monday morning.  

Learn how to attract, engage, and get your tribe to share your content with the people that matter to them.

We’ll dive into the simple framework for consistently creating great content… as well as other time saving tips including what to do when inspiration fades away.

Social Media Essentials: How to Amplify Your ROI

Social Media Essentials: How to Amplify Your ROI

Woodland Park Chamber of Commerce (map)

Effective marketers know that social proof is a key ingredient in today’s modern marketing tactics.  Social Media is a tool that dramatically influences buying decisions.  78% of the buyers in both business-to-business (B2B) and business-to-consumer (B2C) markets use social media to make their decisions whether they are ultimately purchasing online or offline.   

Are you giving your organization the social proof and visibility it deserves by making consistent choices and then taking the needed action with the social media piece of your marketing mix?

In this workshop learn exactly what social proof is and discover the ways you can leverage the social media marketing efforts for your business. 

Your Instructor, Cheri Ruskus will discuss the top social media platforms and decide which ones will provide the social proof you'll need to establish a know, like and trust-factor with past, current and potential customers.

Learning Objectives

  • Discover where you actually currently sit with our online assessment.
  • Prevent the urge to just “dabble” in social media with no results. Make it a tool to actually grow your business.
  • Determine which social media platforms will give you the highest ROI based on where your target audience is currently hanging out.  
  • Understand the key ingredient content and what your target audience is hungry to discover.  

Cost: $25 per person

Meet your speaker: Cheri Ruskus

Cheri has been an Entrepreneur in Boulder, CO since 1985 and a Business Coach since 1999. She has worked with thousands of small business owners in taking a different look at the way they approach marketing in order to fully incorporate today’s modern marketing tools and in the process grow their businesses.